Behind the Charity

The Team

Elsa Davies
Chair of Trustees

With her roots in north Pembrokeshire, Elsa cares deeply about the county and its outstanding coastal path. Since her retirement as the Director of the National Playing Fields Association, she has been associated with a number of organisations in Wales, from higher education bodies such as the University of Wales, chairing its Audit Committee, to local voluntary organisations where her contribution has often been focused on income generation and governance. In 2004, Mrs Davies was appointed a Lieutenant of the Royal Victorian Order.

Duncan Fitzwilliams

Duncan grew up in Cardiganshire and North Pembrokeshire. In retirement he has returned to live in Newport. His career began in investment management. In 1970 he jointly founded CASE PLC where he was Chair. After 1980 his focus was venture capital and investment banking. He has sat on the boards of many public and private companies including the Foreign and Colonial Investment Trust, AXA Fund Managers SA ( Chair of Audit Committee), one of the largest fund managers in the world, Hydra Ventures, the Corporate Venturing company of ADIDAS, and Quadrant Healthcare. Duncan is the committee chair restoring the tower and bells of Nevern Church. In 1953 he won the cup for coracle handling at Cilgerran regatta .

Gwyneth Hayward

Gwyneth was born in Bangor, Gwynedd and spent her professional career in education in the South East of England and the Middle East. Having returned to live in Wales in 2000 and now residing in Newport, Pembrokeshire Gwyneth is also a Founding Trustee of the Aberglasney Restoration Trust and has been a Welsh Government Member of the Pembrokeshire Coast National Park Authority (PCNPA) since 2010. Gwyneth was elected as Deputy Chair of PCNPA in 2016 before becoming Chair in 2017.

Paul Harries

Paul joined Pembrokeshire Coast National Park Authority as a Member in 2012. He was Chair of Pembrokeshire County Council in 2017-2018. Prior to becoming a Councillor he worked in the oil industry for many years, he is now an owner of a Post Office shop and a shop in Newport. He has lived for most of his life in the National Park and is a keen hill walker, climber and sailor with an interest in the biodiversity and ecology of the Park. Paul is a Pembrokeshire County Councillor representing Newport, Pembrokeshire.

Peter Walker

Peter was Dealer Principal of Greens Jaguar Land Rover in Pembrokeshire and Chairman of the Land Rover Dealer Cabinet for the UK. He was co-founder of The Pembrokeshire Bike Shop, which he sold in 2015, which became the official Bike Shop Partner of IRONMAN UK. Peter lives in the Park, and has a penchant for the outdoors particularly sailing, running, walking and cycling and he is currently the organiser of The Tour of Pembrokeshire. Peter believes he can utilise his business knowledge and connections to help secure the Park’s heritage and unique qualities for future generations to enjoy.

Dr Madeleine Havard

Madeleine is an environmental scientist with experience of working for voluntary and statutory environmental organisations, and as an academic, lecturing in environmental studies with research interests in conservation and marine and coastal management. She has been a member of a number of national advisory committees and Boards of organisations and charities in the fields of environment, education and heritage, including Natural Resources Wales, the UK Joint Nature Conservation Committee, National Lottery Heritage Fund Committee for Wales and Wales Environment Link. She is currently a Trustee of Amgueddfa Cymru-National Museum Wales, and a member of Pembrokeshire Coast National Park Authority

Jamie Owen

Pembrokeshire-born broadcaster, journalist and author Jamie Owen is the Europe anchor of the international TV News channel CGTN in London. Previously he worked for TRT World in Istanbul and was one of the longest serving broadcasters of BBC Wales Today. On becoming Patron of the Trust he said: “I feel privileged to have been able to explore every corner of the National Park’s landscape over the years, from childhood walks on the beaches of South Pembrokeshire, to walking in the rugged hills of the north and travelling to the offshore islands. It’s easy to forget about the work that goes into looking after these special places, which is why I’m happy to support this new charity, that will fund essential projects that will give more people opportunities to experience the places and adventures I’ve been lucky enough to encounter.”

Nichola Couceiro

Nichola has worked with the Trust since it was founded and registered as a charity in 2018. With a career in the charity sector as a Fundraiser, she’s hugely excited about leading and developing the Trust and the positive work that will be delivered with the support of the public, businesses and organisations.

Jessica Morgan
Funding and Grants officer

Jessica was appointed director by Pembrokeshire Coast National Trust in May 2019. Jessica’s experience in grants management and project development specialising in rural regeneration and partnership has come from working in the community and third sector for over 20 years. Having grown up in Pembrokeshire, Jessica has a passion for Pembrokeshire Coast National Park and is excited about delivering opportunities for the Trust in supporting the work of the National Park for present and future generations.


We will work with a range of organisations and businesses to help care for the Pembrokeshire Coast and make it easier for more people to experience and learn about this special place.

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